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About Me

A New York creator, ten years of outfits and the people who help.

Mila in a black hat and rose sunglasses New York
About Me

Hi, I’m Mila

I started posting outfits on the steps of my building in 2016. Ten years later it is a small team, a label of my own and 1.64M people who still ask where the hat is from.

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  • 1.64MFollowers
  • 10Brand Partners
  • 12Label Pieces
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The Story So Far

From The Steps To The Label

  1. 2016The First PostOutfits on the steps of a Brooklyn walk-up
  2. Mar 2024A Quarter MillionThe first paid campaign
  3. May 2025Half A MillionThe TikTok series that travelled
  4. Mar 2026One MillionThe label launches
  5. Sep 20261.5 MillionParis, front row
Behind The Account

The Team

Four people who plan, shoot, edit and answer the inbox, so every post goes up on time.

Hana Sato

Hana Sato

Partnerships Manager
Amara Cole

Amara Cole

Content Producer
Freya Lind

Freya Lind

Photographer
Lucia Marin

Lucia Marin

Editor
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Get In Touch And Say Hello

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